Is Campaign Push a lifestyle brand, a bot shop, a get-rich course, or does it guarantee viral reach and ROI? +

No, on every count. The .life domain is simply the address we picked — Campaign Push is a business-to-business campaign and media-flight studio, not a lifestyle, wellness or personal-brand outlet. We are not a bot shop: we do not sell automation scripts, engagement bots or scraped contact lists, and every media lane we run is a disclosed, paid placement reviewed by a person. We are not a get-rich course: we do not sell a curriculum teaching clients to run their own "AI marketing" business; we run campaign flights directly for paying clients. And we do not offer guaranteed leads, guaranteed followers, guaranteed viral reach or a guaranteed return on investment — no legitimate campaign studio can promise that, because outcomes depend on market conditions, budget, creative and audience response on the day. Anyone who tells you otherwise is selling something other than an honest campaign flight.

What actually happens in a campaign assessment? +

We ask about your offer, audience, current media lanes (if any) and budget in SGD, then map out roughly what a first campaign flight would look like on our board — brief, build, test, scale — along with an indicative price range. There is no obligation to proceed, and we will say plainly if we think a smaller test cell makes more sense than a full retainer.

How is AI-assisted production actually reviewed? +

AI tools draft a first pass of creative, variant sets and report summaries. Every one of those drafts then goes through a brand claim review by a strategist or copywriter before a client sees it, and again before it reaches a media lane. Nothing generated by a model ships unchecked, and we can tell you which specific lines were AI-drafted if you ask.

How much does a campaign flight cost in Singapore dollars? +

It depends on scope. A single test cell typically runs from around S$1,500, a fully planned campaign flight from around S$3,800, and an always-on retainer from around S$4,500 per month, before media spend. See the services page for the full range across all six disciplines, and remember every figure there is indicative pending a written quote.

What is a creative test cell, exactly? +

A creative test cell is a controlled comparison — usually two or three creative variants, or two media lanes — run on a limited budget until the data is strong enough to make a scale call. We design each test cell to answer one specific question, so a result is never ambiguous about what caused it.

Do you only work with Singapore-based clients? +

Most of our client base runs Singapore campaigns from our Jalan Besar studio, though a number of retainer clients use this board to plan flights across nearby Southeast Asian markets as well. If your audience sits outside Singapore entirely, tell us during the campaign assessment and we will be upfront about fit.

What happens if a test cell fails? +

It gets reported honestly and the budget stops moving into that lane. A failed test cell is not a wasted flight — it is exactly the information a scale call needs, and it is far cheaper to learn at test-cell budget than after a full media lane rollout.

Who owns the creative and data once a flight ends? +

Clients own the finished creative assets and their own campaign data. Our contract terms, covered on the terms page, set out exactly what transfers at the end of an engagement and what remains studio working material.

How do you handle personal data collected through ads or forms? +

In line with Singapore's Personal Data Protection Act. We only collect what a campaign flight needs, tell people why we are collecting it, and do not sell contact data to third parties. Full detail sits on the privacy page.

One more thing

Weekly sync, not a black box

Retainer clients get a short weekly sync where we walk through the flight board together — what moved, what a test cell said, what changes next. It is a working session, not a sales pitch dressed up as a status update.

Campaign Push team during a weekly flight board sync

Request a campaign assessment